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Legal

Privacy Policy

Last updated: 1 June 2026 · Effective: 1 June 2026

This policy explains how Pokebay collects, uses, and protects your personal data in accordance with UK GDPR and the Data Protection Act 2018. We are committed to being transparent about our data practices.

Contents

  1. 01Who We Are
  2. 02Data We Collect
  3. 03How We Use Your Data
  4. 04Legal Basis for Processing
  5. 05Sharing Your Data
  6. 06Data Retention
  7. 07Your Rights
  8. 08Cookies
  9. 09Security
  10. 10International Transfers
  11. 11Children's Privacy
  12. 12Changes to This Policy
  13. 13Contact & Complaints

1. Who We Are

Pokebay Ltd ("Pokebay", "we", "us", "our") is the data controller responsible for your personal data. We are registered in England and Wales.

Our Data Protection Officer can be contacted at: support@pokebay.co.uk

2. Data We Collect

2.1 Information You Provide

  • –Account data: name, email address, username, password (hashed)
  • –Profile data: display name, location (town/city), profile photo, bio
  • –Seller data: postcode, shipping address, bank account details (processed by Stripe)
  • –Listing data: card descriptions, photos, pricing
  • –Communications: messages sent through our platform, support requests
  • –Identity verification: government-issued ID for seller verification (processed by our KYC partner)

2.2 Information Collected Automatically

  • –IP address and approximate location
  • –Browser type, device type, and operating system
  • –Pages visited, time spent, and click patterns
  • –Transaction history and search queries
  • –Cookies and similar tracking technologies (see Section 8)

2.3 Information from Third Parties

  • –Payment data from Stripe and PayPal (we receive tokenised references, not full card numbers)
  • –Delivery and tracking data from Royal Mail
  • –Authentication data if you sign in via Google or PayPal OAuth

3. How We Use Your Data

PurposeData Used
Providing the platform and processing transactionsAccount, listing, payment, delivery data
Verifying seller identity and preventing fraudID verification, IP, transaction patterns
Sending order confirmations and service emailsEmail, order data
Generating Royal Mail shipping labelsSeller/buyer name, postcode, order details
Resolving disputes and buyer protection claimsTransaction, communication, listing data
Improving the platform and AI card scannerAnonymised usage and scan data
Sending marketing emails (with consent)Email, purchase history
Complying with legal obligationsIdentity, transaction, communication data

4. Legal Basis for Processing

Under UK GDPR, we process your data on the following legal bases:

  • –Contract performance: processing necessary to complete your purchases and manage your account
  • –Legitimate interests: fraud prevention, platform security, analytics to improve our service
  • –Legal obligation: compliance with financial regulations, tax law, and law enforcement requests
  • –Consent: marketing emails and non-essential cookies (you can withdraw consent at any time)

5. Sharing Your Data

We share personal data only where necessary:

  • –Between buyers and sellers: shipping name and address are shared with the seller to fulfil your order
  • –Payment processors: Stripe and PayPal process payment data under their own privacy policies
  • –Royal Mail: name, address, and parcel details for label generation and tracking
  • –Identity verification: our KYC provider verifies seller identity documents
  • –Legal authorities: where required by court order, regulation, or law enforcement request
  • –Business transfers: in the event of a merger or acquisition, data may transfer to the new entity

We do not sell your personal data to third parties for marketing purposes.

6. Data Retention

Data TypeRetention Period
Account data7 years after account closure (financial obligation)
Transaction records7 years (UK tax law)
Messages between users3 years after last activity
Dispute records6 years (limitation period)
Marketing preferencesUntil you withdraw consent or close your account
Analytics data26 months (anonymised)

7. Your Rights

Under UK GDPR you have the right to:

  • –Access: request a copy of the personal data we hold about you
  • –Rectification: ask us to correct inaccurate or incomplete data
  • –Erasure: request deletion of your data ("right to be forgotten"), subject to legal retention obligations
  • –Restriction: ask us to restrict processing of your data in certain circumstances
  • –Portability: receive your data in a structured, machine-readable format
  • –Objection: object to processing based on legitimate interests or for direct marketing
  • –Withdraw consent: at any time, for processing based on consent (this does not affect past processing)

To exercise any of these rights, email support@pokebay.co.uk. We will respond within 30 days. We may need to verify your identity before processing your request.

8. Cookies

We use cookies and similar technologies on Pokebay. Essential cookies are required for the platform to function. Analytics and marketing cookies are only used with your consent. Please see our Cookie Policy for full details.

9. Security

We implement appropriate technical and organisational measures to protect your personal data, including encryption in transit (TLS), hashed passwords, access controls, and regular security reviews.

In the event of a personal data breach that is likely to result in risk to your rights and freedoms, we will notify the ICO within 72 hours and inform affected users without undue delay.

10. International Transfers

Some of our service providers (including Stripe and OpenAI) may process data outside the UK. Where data is transferred internationally, we ensure appropriate safeguards are in place, such as UK adequacy decisions or UK International Data Transfer Agreements (IDTAs).

11. Children's Privacy

Pokebay is not intended for children under 13. We do not knowingly collect personal data from children under 13. If you become aware that a child has provided us with personal data without parental consent, please contact us and we will delete it promptly.

Users aged 13–15 may use Pokebay only with verifiable parental or guardian consent.

12. Changes to This Policy

We may update this Privacy Policy periodically. We will notify you of significant changes by email and/or a prominent notice on our platform before changes take effect.

13. Contact & Complaints

For privacy queries or to exercise your rights:

Pokebay Ltd — Data Protection

Email: support@pokebay.co.uk

If you are not satisfied with our response, you have the right to lodge a complaint with the Information Commissioner's Office (ICO):

Information Commissioner's Office

Website: ico.org.uk

Helpline: 0303 123 1113

Address: Wycliffe House, Water Lane, Wilmslow, SK9 5AF

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